Shopify is an e-commerce platform that allows businesses to create and manage online stores. It provides a user-friendly interface for building and customizing websites, managing product listings, processing payments, and tracking orders. Shopify is designed to simplify the process of setting up and running an online store, making it accessible to businesses of all sizes. It offers various features, including a secure shopping cart system, inventory management, marketing tools, and third-party app integrations, making it a comprehensive solution for entrepreneurs and businesses looking to establish and grow their online presence. Shopify web development entails creating and optimizing online stores using the Shopify platform, ensuring a seamless and effective e-commerce experience.