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United Airlines Baggage Policy offers a clear and traveler-friendly policy to make your journey as seamless as possible. The majority of travelers are allowed to check in one carry-on bag and one personal item like small backpack or purse for free. The cost of checked luggage varies according on your ticket class travel path and frequent flyer status. First-time economy travelers frequently have to pay for their first checked bag and there are additional fees for larger or heavier bags.