The Great Gatsby is a 1925 novel by American writer F. Scott Fitzgerald. Set in the Jazz Age on Long Island, the novel depicts narrator Nick Carraway's interactions with mysterious millionaire Jay Gatsby and Gatsby's obsession to reunite with his former lover, Daisy Buchanan. Gatsby aims to take on Robinhood by offering traders no commission trading, no per-contract fees, and “with no excessive jargon.” Beyond that, it also offers users a way to earn revenues from trade activity through a rewards program or as Myers puts it, “get paid to trade.”
Gatsby aims to take on Robinhood by offering traders no commission trading, no per-contract fees, and “with no excessive jargon.” Beyond that, it also offers users a way to earn revenues from trade activity through a rewards program or as Myers puts it, “get paid to trade.” It also hosts a social network that can be a source for trade ideas or a place for Gatsby traders to share on their wins (or commiserate their losses). In the second quarter, Gatsby plans to launch a feature called ‘Gatsby Circles,’ through which traders can create groups of friends to follow and share trades, and get alerts when someone in their circle executes a trade. Gatsby also plans to launch additional research tools for more sophisticated options traders, as well as more advanced strategies. Down the line, the startup is also planning to launch crypto-trading features. It’s also working on building an adaptive interface. This means that Gatsby’s algorithm will assess the trader and adjust the feature set and interface to be tailored for that user depending on their experience level. Besides focusing on a younger demographic, Gatsby aims to give people “a safe and fair platform to trade on without users having to worry about getting in over their heads or being shut out of names when volatility spikes.” The app launched into iOS and Android in early 2020, with the number of signups doubling since the beginning of 2021. Backers include Techstars Ventures, Beta Bridge Capital, a network of “super angels” placed by ClearList, and an oversubscribed SeedInvest campaign. Previous investors include Barclays Bank, SWS Venture Capital, and Rosecliff Ventures,
Gatsby
